{"id":15654,"date":"2022-09-27T19:08:02","date_gmt":"2022-09-27T19:08:02","guid":{"rendered":"http:\/\/www.coordinadoradelamujer.org.bo\/emprender\/?p=15654"},"modified":"2022-09-28T13:34:01","modified_gmt":"2022-09-28T13:34:01","slug":"cochabamba-mujeres-y-jovenes-emprendedores-se-capacitan-en-gestion-empresarial","status":"publish","type":"post","link":"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/2022\/09\/27\/cochabamba-mujeres-y-jovenes-emprendedores-se-capacitan-en-gestion-empresarial\/","title":{"rendered":"Cochabamba: Mujeres y j\u00f3venes emprendedores se capacitan en gesti\u00f3n empresarial"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"15654\" class=\"elementor elementor-15654\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5z6054n elementor-section-height-min-height elementor-reverse-mobile elementor-section-full_width elementor-section-height-default elementor-section-items-middle\" data-id=\"5z6054n\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4ec7304\" data-id=\"4ec7304\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7bd7da8 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7bd7da8\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! 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elementor - v3.6.7 - 03-07-2022 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Cochabamba: Mujeres y j\u00f3venes emprendedores se capacitan en gesti\u00f3n empresarial<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2017ca3 elementor-widget elementor-widget-heading\" data-id=\"2017ca3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">27 de septiembre de 2022<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d203387\" data-id=\"d203387\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f692c2 elementor-widget elementor-widget-image\" data-id=\"1f692c2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.6.7 - 03-07-2022 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"472\" src=\"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/wp-content\/uploads\/2022\/09\/noticia-mujeres.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/wp-content\/uploads\/2022\/09\/noticia-mujeres.jpg 768w, https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/wp-content\/uploads\/2022\/09\/noticia-mujeres-300x184.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cd7be96 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cd7be96\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6635c73\" data-id=\"6635c73\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5c51f5b elementor-widget elementor-widget-text-editor\" data-id=\"5c51f5b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.6.7 - 03-07-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Alrededor de 30 mujeres y j\u00f3venes emprendedores del municipio de Cochabamba participaron de un taller sobre gesti\u00f3n empresarial, desarrollado por el Instituto de Formaci\u00f3n Femenina Integral (IFFI), en el marco de la iniciativa \u201cMujeres, j\u00f3venes y adolescentes acelerando la Ruta 2030: Por el cumplimiento y exigibilidad del derecho a la educaci\u00f3n y los derechos econ\u00f3micos afectados post pandemia COVID-19\u201d, con el financiamiento de la Uni\u00f3n Europea.<\/p><p>El objetivo de este espacio, desarrollado el 27 de agosto, fue proporcionar a las y los participantes contenidos b\u00e1sicos sobre marketing y marketing digital que les permita contar con herramientas para identificar a clientes potenciales, realizar un plan de negocios y adquirir conocimientos sobre plataformas digitales y generaci\u00f3n de contenidos.<\/p><p>La actividad comenz\u00f3 con el ejercicio \u201cIdentifica a tu buyer persona\u201d, el cual permiti\u00f3 a las y los participantes identificar las caracter\u00edsticas de sus clientes potenciales. Dicho ejercicio dio pie a una explicaci\u00f3n sobre c\u00f3mo la segmentaci\u00f3n de los mercados posibilita una mejor llegada a los clientes.<\/p><p>Asimismo, se abord\u00f3 la necesidad de contar con un plan de negocios, c\u00f3mo identificar socios y recursos clave; el presupuesto y las fuentes de ingreso, los canales de venta, entre otros. Este espacio permiti\u00f3 a las y los participantes advertir los aciertos y errores que habitualmente cometen a la hora de impulsar sus emprendimientos productivos.<\/p><p>El \u201cdiscurso rel\u00e1mpago\u201d y c\u00f3mo promocionar de mejor manera los emprendimientos; las plataformas digitales, la generaci\u00f3n de contenidos y las redes sociales, fueron otras tem\u00e1ticas desarrolladas que captaron la atenci\u00f3n de las mujeres y j\u00f3venes interesados de reactivar o potenciar sus iniciativas productivas, afectadas por los impactos econ\u00f3micos de la pandemia.<\/p><p>\u201cAprender y fortalecer para emprender\u201d ofrece esa posibilidad a mujeres y j\u00f3venes de hasta 40 a\u00f1os de edad, de ocho municipios del pa\u00eds. Esta iniciativa suma los esfuerzos de la Coordinadora de la Mujer, el Centro de Capacitaci\u00f3n e Investigaci\u00f3n de la Mujer Campesina de Tarija (CCIMCAT), la ONG Fie, el Instituto de Formaci\u00f3n Femenina Integral (IFFI) y la Campa\u00f1a Boliviana por el Derecho a la Educaci\u00f3n (CBDE).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3730d1f\" data-id=\"3730d1f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f8abc8b elementor-widget elementor-widget-heading\" data-id=\"f8abc8b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Galeria de 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elementor-animated-content\" href=\"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/wp-content\/uploads\/2022\/09\/Mujeres-y-jovenes-4-1.jpeg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"all-cbd68a5\" data-elementor-lightbox-title=\"Mujeres y j\u00f3venes 4\" e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTUyMTYsInVybCI6Imh0dHBzOlwvXC93d3cuY29vcmRpbmFkb3JhZGVsYW11amVyLm9yZy5ib1wvZW1wcmVuZGVyXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDIyXC8wOVwvTXVqZXJlcy15LWpvdmVuZXMtNC0xLmpwZWciLCJzbGlkZXNob3ciOiJhbGwtY2JkNjhhNSJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/wp-content\/uploads\/2022\/09\/Mujeres-y-jovenes-4-1.jpeg\" data-width=\"768\" data-height=\"1024\" alt=\"\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/wp-content\/uploads\/2022\/09\/Mujeres-y-jovenes-5-1.jpeg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"all-cbd68a5\" data-elementor-lightbox-title=\"Mujeres y j\u00f3venes 5\" e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTUyMTcsInVybCI6Imh0dHBzOlwvXC93d3cuY29vcmRpbmFkb3JhZGVsYW11amVyLm9yZy5ib1wvZW1wcmVuZGVyXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDIyXC8wOVwvTXVqZXJlcy15LWpvdmVuZXMtNS0xLmpwZWciLCJzbGlkZXNob3ciOiJhbGwtY2JkNjhhNSJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/wp-content\/uploads\/2022\/09\/Mujeres-y-jovenes-5-1.jpeg\" data-width=\"768\" data-height=\"1024\" alt=\"\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/wp-content\/uploads\/2022\/09\/Mujeres-y-jovenes-6-1.jpeg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"all-cbd68a5\" data-elementor-lightbox-title=\"Mujeres y j\u00f3venes 6\" e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTUyMTgsInVybCI6Imh0dHBzOlwvXC93d3cuY29vcmRpbmFkb3JhZGVsYW11amVyLm9yZy5ib1wvZW1wcmVuZGVyXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDIyXC8wOVwvTXVqZXJlcy15LWpvdmVuZXMtNi0xLmpwZWciLCJzbGlkZXNob3ciOiJhbGwtY2JkNjhhNSJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/wp-content\/uploads\/2022\/09\/Mujeres-y-jovenes-6-1.jpeg\" data-width=\"768\" data-height=\"1024\" alt=\"\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Alrededor de 30 mujeres y j\u00f3venes emprendedores del municipio de Cochabamba participaron de un taller sobre gesti\u00f3n empresarial, desarrollado por el Instituto de Formaci\u00f3n Femenina Integral (IFFI), en el marco de la iniciativa \u201cMujeres, j\u00f3venes y adolescentes acelerando la Ruta 2030: Por el cumplimiento y exigibilidad del derecho a la educaci\u00f3n y los derechos econ\u00f3micos &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/2022\/09\/27\/cochabamba-mujeres-y-jovenes-emprendedores-se-capacitan-en-gestion-empresarial\/\"> <span class=\"screen-reader-text\">Cochabamba: Mujeres y j\u00f3venes emprendedores se capacitan en gesti\u00f3n empresarial<\/span> Leer m\u00e1s &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":15297,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"page-builder","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[4],"tags":[],"_links":{"self":[{"href":"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/wp-json\/wp\/v2\/posts\/15654"}],"collection":[{"href":"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/wp-json\/wp\/v2\/comments?post=15654"}],"version-history":[{"count":4,"href":"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/wp-json\/wp\/v2\/posts\/15654\/revisions"}],"predecessor-version":[{"id":15700,"href":"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/wp-json\/wp\/v2\/posts\/15654\/revisions\/15700"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/wp-json\/wp\/v2\/media\/15297"}],"wp:attachment":[{"href":"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/wp-json\/wp\/v2\/media?parent=15654"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/wp-json\/wp\/v2\/categories?post=15654"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.coordinadoradelamujer.org.bo\/emprender\/index.php\/wp-json\/wp\/v2\/tags?post=15654"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}